VISIONA - Global Design Conference

VISIONA - Global Design Conference

A dynamic identity for a global design conference bringing together creative thinkers, industry leaders, and ideas through an expressive visual system.

WE DOING

We built an identity that

had to work on a lanyard,

a twelve-metre stage and

a phone screen — often

within the same minute.

Year
2026
Services

Brand Strategy

Visual Identity

Environmental Design

Web Design

Industry
Events & Culture
VISIONA - Global Design Conference

11K

ATTENDEES

Registered delegates across four days, the largest edition the conference has run.

4.7X

SOCIAL REACH

Shares of attendee-generated material against the previous year's identity.

72%

TICKET RENEWAL

Delegates securing a place for the following edition before the event closed.

98%

WAYFINDING CLARITY

Attendees found their next session without asking staff, up from 61% in the prior year.

An Identity That Has to Survive a Room

Conference branding is judged in conditions no brand book anticipates: bad lighting, competing signage, a photograph taken at an angle by somebody in row forty. We designed the system backwards from those constraints — a single high-contrast structure that reads at distance, with the refinement reserved for print, where it can actually be seen.

AVAILABLE FOR 3 PROJECTS
WORKING WORLDWIDE